Complex Networks and Fuse Media have inked a content and advertising partnership focused on millennials and short-form formats.
The two will bring complementary content to each other’s platforms, and their advertising sales teams will jointly market and sell cross-platform packages across that content.
To wit, Complex Network will bring short-form digital series to Fuse’s cable network as a weekly, 90-minute Complex-branded programming block aimed at an 18-34 audience. This will feature first-run segments of its core slate of more than 20 weekly digital shows, including signature series like Hot Ones and Sneaker Shopping.
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